1. Choose a domain name: Select a domain name that reflects your travel booking website's purpose and is easy to remember.

2. Set up web hosting: Find a reliable web hosting provider and sign up for a hosting plan that suits your needs. This will ensure your website is accessible to visitors.

3. Install WordPress: Most web hosting providers offer a simple one-click WordPress installation process. Follow the instructions provided by your hosting provider to install WordPress on your domain.

4. Select a theme: Choose a travel-focused WordPress theme that offers a professional design and features relevant to your booking website. Look for themes that are responsive, customizable, and optimized for performance.

5. Install necessary plugins: Enhance the functionality of your website by installing essential plugins. Some recommended plugins for a travel booking website include a booking system, contact form, SEO optimization, caching, and security plugins.

6. Customize your website: Use the customization options within your chosen theme to personalize your website's appearance. Add your branding elements, such as a logo, color scheme, and fonts, to create a cohesive look.

7. Create essential pages: Include important pages such as Home, About Us, Destinations, Services, Contact, and Terms and Conditions. Provide clear and concise information on each page to guide users and build trust.

8. Implement a booking system: Integrate a reliable booking system plugin that allows users to search for destinations, select travel dates, and make reservations. Ensure the booking process is user-friendly and provides a seamless experience.

9. Optimize for search engines: Utilize SEO best practices to improve your website's visibility in search engine results. Conduct keyword research, optimize page titles and meta descriptions, use relevant headings, and create unique and engaging content.

10. Focus on quality content: Create compelling and informative content that showcases popular travel destinations, provides travel tips, and highlights the unique aspects of your services. Include high-quality images and videos to engage visitors.

11. Test and optimize: Regularly test your website's functionality and usability to ensure a smooth user experience. Optimize your website's performance by monitoring its loading speed, fixing broken links, and improving navigation.

12. Implement analytics: Set up website analytics tools like Google Analytics to track visitor behavior, monitor conversion rates, and gain insights into user preferences. Use this data to make data-driven decisions and improve your website's performance.

13. Promote your website: Develop a marketing strategy to drive traffic to your travel booking website. Utilize social media platforms, email marketing, content marketing, and paid advertising to attract potential travelers.

Remember, creating a successful travel booking website is an ongoing process. Continuously update your content, monitor user feedback, and adapt to industry trends to stay ahead of the competition and provide an exceptional user experience.